Partnership Resources & Green CulturED Branding Guidelines That's Used For Visual Marketing &/or Community Communication
These resources and guidelines are designed to help you apply Green CulturED's visual brand effectively and consistently.

Green CulturED Brand Standards
Partnership Documentation & Internal-Use
Wordmark
Our logos are distinct, bold, and give focus to our company name and offerings. Please use them as directed and choose only the files appropriate for your intended application.
Block Version
Is there anything you want to say about how this logo should and should not be used? If not, I will remove this text.
This file can be downloaded from:
mediaphotoshoplogo_1000x1000.psd
Standards
The Block Version logo should be resized to 860px x 860px and background set as transparent
Named Version
Is there anything you want to say about how this logo should or should not be used? If not, I will remove this text.
This file can be downloaded from:
mediaphotoshoplogo_title.psd
Standards
The Named Version logo should be resized to AAApx x BBBpx and background set as transparent
Symbol
Our symbol is our “”. It is the first letter in our brand name—and our logo—and a signature graphical element in our visual design system. Our symbol is for internal use only.
Colors
Our primary palette includes blue, green, and gray. Purposeful use of these colors creates consistency across our brand experience and reinforces trust and familiarity. These colors are additionally used across marketing and product to lead users to CTAs, create negative space, and designate focal points for our visuals.
Standard
Color Codes
Web: #34b2e6
RGB: 52 178 230
Light
Color Codes
Web: #76e4ff
RGB: 118 228 255
Dark
Color Codes
Web: #0082b6
RGB: 0 130 180
Standard
Color Codes
Web: #acc902
RGB: 172 201 2
Light
Color Codes
Web: #e1fc4e
RGB: 225 252 78
Dark
Color Codes
Web: #789800
RGB: 120 152 0
Standard
Color Codes
Web: #696969
RGB: 105 105 105
Light
Color Codes
Web: #979797
RGB: 151 151 151
Dark
Color Codes
Web: #3e3e3e
RGB: 62 62 62
Typography
Lato is our primary typeface throughout marketing, web, and product. Maintaining typographical consistency ensures familiar and accessible experiences for our users.
Characters
ABCĆDEFGHIJKLMNOPQRSŠTUVWXYZŽabcćdefgh
ijklmnopqrsštuvwxyzž1234567890‘?’“!”(%)[#]{@}/&<- +÷×=>®©$€£¥¢:;,.*
Context
Logo Tagline
eLearning Solutions for the Cannabis Industry
That Actually Work!
Lato Italic
13 pt / 17 px
Body Text
The cow jumped over the moon, but the cow
tripped and fell to…
Lato Regular
13.5 pt / 18 px
Card Title
For Individuals
Lato Regular
18 pt / 24px
Titles
Headline
Membership & Authoriation
Lato Regular
21 pt / 28 px
Social Bar
The social bar should be available on the bottom of all web pages, just like our copyright footer
https://www.facebook.com/greencultured/
https://twitter.com/greencultured
https://www.pinterest.com/greencultured/
RSS
https://greencultured.co/feed
Spacing and alignment
Clear space around the GreenCultured logo should equal the height of the first letter. The same standard should be applied for our symbol.
Logo usage and placement
Please observe the following when using and placing our logo:
1. Do not place the logo on an off-brand color.
2. Do not add any graphic styles to the logo.
3. Do not place the logo on a busy background that negatively impacts legibility.
4. Do not crop the logo such that the full logo is not visible.
5. Do not flip or rotate the logo.
6. Do not stretch, resize, or distort the logo.
Additional guidelines for logo and symbol usage
Do not alter the logo
Please do not vary the appearance of the word “Green CulturED” through abbreviation, improper capitalization, or changes in spelling.
Correct
Courses from various universities are made available on the Green CulturED platform.
Incorrect
Courses from various universities are made available on the Green CulturED platform.
Maintain legibility
Please do not reproduce our logos or our symbol in a manner that causes them to become illegible or blurry (this may happen if they are reproduced too small). See above for additional details around spacing and other usage requirements.
Preserve clear space around our logos and symbol
Please do not put graphic elements, words, or charts inside clear space.
Use approved master artwork only
Our logos and symbol are standalone pieces of artwork. Please do not alter or distort their appearance by adding design elements or changing the colors or font. The logo must always look sharp, clean, and well-produced.
Get advance permission
Please do not use our logos or our symbol without permission. You must have an agreement with—or express written consent from – Green CulturED authorizing their use.