Digital Badges: Principles for Recognizing Learning and Badge Face Credibility for Employers and Colleges
Both the individual and the professional have valid uses of these conveniences today. It isn’t a surprise, therefore, why digital badges are becoming popular in the communication world as they project a “picture worth a thousand words” in a manner that is supported by many of the electronic services. Uses for these badges are often to convey a level of accomplishment, completion, or proficiency both in the game world as well as in the educational realm.


Principles for Recognizing Learning with Digital Badges
Rehak and Hickey (2013) describe nine principles for recognizing learning with digital badges. The principles emerged from a project titled “Introducing the DML Design Principles Documentation Project” posted by Hickey (2012). In short, digital badges are credentials that can be obtained in numerous ways from a performance, product, or other assessment proficiency. As the digital badge is the achievement product it is easy to see that motivation, assessment, and learning are related factors that should not be ignored. The following nine principles are summarized below in order of prevalence in the current badging practices as found in the prior research work cited.
Use badges to map learning trajectories.
Align badges to standards.
Have experts issue badges.
Seek external backing.
Recognize diverse learning.
Use badges as a means of external communication of knowledge and/or skills.
Make badges permanent.
Recognize educator learning as well.
Award formal academic credit for badges.
The key will be in allowing other decision makers to see the badging system as a credible process and badge product. This will likely need to be accomplished on an individual program basis. Transparency and communication will likely be key to informing and persuading the decision makers. Therefore, it would make sense to provide these leaders with tools to assist in this communication process. Which brings us to the next topic: credibility of digital badges.
Credibility of Digital Badges
It seems obvious that a sheriff’s badge obtained from a box of cereal is not as credible as a brass stamped badge with some official number engraved on the lower end. In the case of digital badges it isn’t the art or the medium that brings credibility, but rather the issuing authority of the badge itself. For instance, if a student received a digital badge as a result of passing a teacher-made test in programming that would not be nearly as credible as a specific badge issued by Microsoft, Linux, or SAS.
Casilli and Knight (2012) describe that the value of the badge as a credible source will depend on the employer’s perception of the badge’s issuing authority. In the case of educational academics, where the students will transition to a postsecondary institution, the value of the badge is a most important criteria from the school or the program they will attend. Therefore, credibility depends on the employer’s or school program leader’s perception of the badge through the issuing authority.
One important aspect that needs to be mentioned is that the not all badges are equal. For instance, if an employer is looking for a professional to perform tasks that require competency in multiple common computer applications, then a badge representing the Microsoft Office Suite (MOS) 2013 Master certification badge would be more valuable than the MOS Exam 420: Excel 2013 certification badge. However, if an employer were looking for a professional Information Technology expert for the company, he or she would likely value the Microsoft Technology Associate (MTA) Exam 366: Networking Fundamentals more than the MOS 2013 Master certification as the credibility aligns with the duties and competencies that need to be performed by the prospective employee.
In summary, we have three criteria tied to two cases that we have discussed to this point. The three criteria are: target person’s perception, issuing authority’s credibility, and the specific competencies tied to a specific badge. The two cases are education and employment. Therefore, we have two targets that should be focused on to evaluate the credibility of the badge for a specific use:
Standards of Quality for Digital Badging
Standards Language Statements
- Acquiring various levels of digital badges result in higher levels of digital badge/s.
- Badges are aligned to international or national learning standards and at various levels of the standards and competencies. Badge acquisition toward progression is highly visible in the chosen path of learning.
- Badging authorizers are perceived as an expert group or organization to the learners and the stakeholders (e.g., employers and postsecondary program leaders).
- Badging authorizers have highly recognized external links, alliances, and supporters that are easily verified.
- There exist multiple levels and routes to demonstrate achievement to acquire a badge/s of competency.
- Communication material is developed and shared in multiple ways of how student badges can be shared effectively for the level of accomplishment.
- Badging authorizing or storage systems are designed to store and present historical badges accomplished by an individual.
- Educators are able to acquire and share their badges through professional development as well as in a manner that matches their students in their partnered learning projects.
- Academic credit is awarded by a student directly obtaining a recognized digital badge.
- Postsecondary program leader/s perceives the badge issuing authority as being credible.
- Employer/s perceive the badge issuing authority as being credible.
- Badge duties and competencies align to the postsecondary program.
- Badge duties and competencies align to the employment duties.
Rating Criteria for Digital Badges
Scoring the Badging System
The score is the point of meaning for any assessment. Typically scores consist of a continuum and the score point on that continuum indicates where the specific rating falls for measure. Therefore, it would be important to clarify the continuum that is relayed in standards. In reviewing the standards it becomes apparent that the continuum of importance is the formal credibility perceived via the badge by employers and/or postsecondary program leaders.
The sum of the maximum rating (5 points) multiplied by the number of standards (13) provides the maximum rating attainable on our continuum of badge formal credibility (65 points). Therefore, the range of scores is the minimum (1 point) times the number of standards (13 points) to the maximum of 65 points. In viewing the continuum we can assign both an anchor and a usefulness statement.
Scoring the Badging System
Informal Credibility
Share with my personal friends and family
High Formal Credibility
Share with friends, family, and in a professional profile
References
- Hickey, D. (October, 2012). Introducing the DML design principles documentation project. Published on Humanities, Arts, Science, and Technology Alliance and Collaboratory (HASTAC) website. Retrieved from: https://hastac.hcommons.org/
- Rehak, A. & Hickey, D. (May, 2013). Digital badge design principles for recognizing learning. Published on Humanities, Arts, Science, and Technology Alliance and Collaboratory (HASTAC) website. Retrieved from: https://futuresinitiative.org/
- Casilli, C. & Knight, E. (June, 2012), 7 Things you should know about badges. Educause Learning Initiative website publication. Retrieved January 28, 2015 from: https://library.educause.edu/resources/2012/6/7-things-you-should-know-about-badges
